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AI Deal Coach

By Pat Dennis
Apr 2, 2026

Overview

This demo showcases an AI-powered deal review experience where an agent coaches sales reps through opportunity qualification. The agent asks probing questions, scores responses against sales methodology criteria (MEDDPIC/BANT), suggests improvements, and automatically updates opportunity fields—turning deal reviews from a burden into a valuable coaching session.

Pain Points

  • Empty opportunity fields: Reps don't fill out qualification criteria consistently

  • Subjective scoring: MEDDPIC/BANT scores vary based on who's reviewing

  • Time-consuming reviews: Managers spend hours in deal review meetings

  • Lack of coaching: Reviews focus on status, not improving deal strategy

  • Data entry burden: Reps avoid updating opportunities

Solution

  • Select opportunity from pipeline list

  • Agent reviews current state and identifies gaps

  • Conversational coaching with probing questions

  • Real-time scoring against methodology (MEDDPIC/BANT)

  • Auto-population of opportunity fields from answers

  • One-click accept and save to update record

User Stories

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Systems

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